olymp-store.de Puts New Business Ideas In e-commerce Into Practice / Donations Support Permanent Scheme Through online Shopping

Grossbottwar/Stuttgart (ots) - Since June 2002, olymp-store.de, the online shop for high-quality Olymp business shirts, has been donating EUR 1.00 per shirt purchase to eight charity organizations.

The organizations supported by olymp-store.de include Children in Need, BUND, Aids Help, Trottwar and four others.

'The idea is to permanently support those in need through the sale of an Olymp shirt. We've been putting this idea into practice since olymp-store.de was launched', said board member Karl-Heinz Schnuerch as he explained the innovative business idea.

After buying an Olymp shirt, customers can decide from various sources of reference which organization they wish to support with a donation.

After they have decided, olymp-store.de sends the chosen organization an automatic e-mail indicating the donation amount, which is then recorded. The amount is calculated from the number of shirts purchased.

At the end of each month, the total sum is worked out on the basis of the donation recommendations received and the contributions are sent to the organizations concerned.

Of course, customers don't pay for this donation out of their own pockets. The money is generated from the profit margin of olymp-store.de. Shirts bought from olymp-store.de are not more expensive than those sold in local shops, as all 3,000 stockists are obliged to observe the prices set by Olymp.

The advantage for customers who buy online is that all 120 shirts in the current OLYMP Autumn/Winter collection are featured in an exclusive Olymp shirt shop. The items are available in all sizes, colours and collar styles.

Special sizes are also supplied individually, which is normally not the case in shops, as stockists do not sell all special sizes.

In addition, a specially designed presentation enables customers in the online shop to view the shirts from various angles.

Even the smallest fabric structures are visible. This is an important option in an online shop, since customers cannot touch the garments.

Express delivery dispatches the shirts Europe-wide within 24 to 48 hours. There are no postage and packaging costs or c.o.d. charges for customers who live in Germany. In addition, Trusted Shops certification provides a money-back guarantee and customers have the right to return garments within 14 days if they are not satisfied.

All relevant security provisions, such as data protection and SSL, are guaranteed.