RapidTainment AG and High-Tech Gründerfonds invest in sevenload founders' Social Web Game

Cologne/Germany, March 26, 2010 - UP Web Game GmbH, a United Prototype project, is happy to welcome Swiss RapidTainment AG and German High-Tech Gründerfonds (HTGF) as new investors and shareholders. The transaction was made public yesterday at the company's housewarming party in Cologne, which was attended by several hundred people from politics, media and business.

Under the working title "Social Web Game" the company is currently developing a new kind of online game, which combines several already existing concepts and is targeted at a broadly defined audience. For now, the founders keep quiet about further details.

"People enjoy playing with each other," the founders Ibrahim Evsan and Thomas Bachem comment "and the Internet makes it possible to realize completely new concepts." Evsan and Bachem have developed the idea behind the game since 2005, until they put it aside for some time in order to found the video platform sevenload. "However, we are entrepreneurs, and sometimes you can't let an idea go. This game is one of those very special projects, and we are happy to finally implement it together with strong partners".

RapidTainment AG and HTGF take part in this seven-figure seed financing round with equal shares. Tobias Hartmann, who joined end of 2009 as co-founder: "Our two investors complement each other perfectly. RapidTainment AG is a very powerful partner with an exciting strategic vision, while HTGF contributes an excellent VC network and a high degree of professionalism".

"RapidTainment AG was founded in order to bring entertainment content to market and to drive exciting concepts forward", comments Bobby Chang, CEO of RapidTainment AG. "We are looking forward to the collaboration with this great team and we are proud to support this project".

Andreas Quauke, Investment Manager with HTGF, sees a high potential in both the market and the team: "The Social Web Game fills a very attractive and still vacant niche in a market that doubles in size each year. In particular, we were attracted by the experienced and highly motivated team that has a high potential to bring this idea to market with high speed and quality".

Further information on UP Web Game is available at www.unitedprototype.com (in German only).


UP Web Game GmbH
Herr Tobias Hartmann
Friesenplatz 16
50672 Köln, Germany
Tel: +49 221 16539444
Fax: +49 221 16539445

About RapidTainment:

RapidTainment stands for digital entertainment: the goal is to market entertainment across all online sectors via the platform www.rapidtainment.com. The company was founded in 2009 and is based in Cham/Switzerland.


Rapid Tainment AG
Gewerbestraße 6
6330 Cham, Switzerland
Tel.: +41 41 748 88 81

About the High-Tech Gründerfonds:

The High-Tech Gründerfonds invests risk capital in young, high-potential technology companies that convert promising research results in business success. By means of the seed financing the start-ups shall carry on with the R & D project until the provision of a prototype or a "proof of concept" or until the lancing on the market. The High-Tech Gründerfonds has a funds volume of about 272 million EUR. Investors of the Public Private Partnership are the German Federal Ministry for Economy and Technology, the KfW Banking Group and the six industrial company groups BASF, Deutsche Telekom, Siemens, Robert Bosch, Daimler, and Carl Zeiss.


High-Tech Gründerfonds Management GmbH
Andreas Quauke
Ludwig-Erhard-Allee 2
53175 Bonn, Germany
Tel.: +49 228 96568500
Fax: +49 228 96568550