O-STA

Stephen Fairn Joins Pricoa Relocation as Vice President, EMEA

LONDON--(BUSINESS WIRE)--March 9, 2006--Pricoa Relocation, a Prudential Financial, Inc.* (NYSE: PRU) business, announced today that Stephen Fairn has joined the company as a vice president responsible for the Europe, Middle East and Africa region.

"Stephen's wealth of knowledge of the international relocation industry will be an invaluable asset to Pricoa Relocation," said John O'Connell, senior vice president, International Business, Pricoa Relocation. "Stephen is an outstanding business strategist and has an impressive background in business development and client relations. In addition, Stephen possesses extremely strong leadership capabilities. We are pleased to welcome Stephen to Pricoa."

In his new position with Pricoa Financial, Fairn will have oversight responsibility for Pricoa Relocation's existing offices and will create a consistent and comprehensive strategy for the growth of and continued management of the company's business within Europe, the Middle East and Africa.

Prior to joining Prudential, Fairn, who has 15 years experience in the human resources outsourcing and relocation industries, was the international sales and marketing director with Interdean Interconex, where he established and managed the company's worldwide sales and marketing operations with employees in 43 countries. He also has worked with Ceridian Corporation in its human resources application and outsourcing business; and as a human resources assistant with Xerox in the United Kingdom.

Pricoa Financial provides comprehensive global relocation services to corporations worldwide. With locations in the United States, Canada, United Kingdom, France, Mexico, Hong Kong, Singapore, Taipei, Tokyo, and Shanghai, Pricoa Relocation offers clients a broad menu of services critical to the relocation of clients' employees, including coordination of intra- and inter-country relocations, international assignment management, intercultural training, global business consulting, appraisal, inspection and sale of relocating employees' homes, equity advances to relocating employees, assistance in locating a home at the relocating employee's destination, global household goods moving services and client cost-tracking and a variety of relocation policy and group move consulting services, and more.

Pricoa Financial is a brand name and service mark used by Prudential Financial, Inc. of the United States and its affiliates in the United Kingdom and select countries outside the United States. With more than USD 532 billion in total assets under management as of December 31, 2005, these companies offer a variety of products and services, including life insurance, mutual funds, annuities, pension and retirement related services and administration, asset management, securities brokerage, banking and trust services, real estate brokerage franchises and relocation services. For more information, visit www.pricoarelocation.com.

(Prudential Financial, Inc. of the United States is not affiliated with Prudential Plc., which is headquartered in the United Kingdom.)

CONTACT:

Prudential Financial, Inc.

Karen Oliver Howell,

973-802-8533

karen.howell@prudential.com